Contact Us

Box Office Shocker: ‘Cowboys & Aliens’ Gets Smurfed

Never underestimate a kids movie full of fart humor!  Did you see either of these movies?  Personally I did not yet, but I will avoid my little blue friends despite the nostalgia.  Neither received overall great reviews from critics, with The Smurfs coming out worse for wear with them.

 

In one of the biggest box office upsets in recent memory, Sony’s kids pic The Smurfs tied with DreamWorks/Universal’s Cowboys & Aliens tie for No. 1 at $36.2 million each. The winner won’t be decided until Monday morning.

Heading into the weekend, Cowboys held a wide lead over the competition, according to tracking. Universal itself believed the movie, directed by Jon Favreau, would open in the $40 million to $45 million range.

Smurfs, meanwhile, was only expected to open in the $25 million to $30 million range.

One trouble spot for Cowboys, starring Daniel Craig and Harrison Ford, was a tepid turnout by younger moviegoers. A full 75% of the audience was over the age of 25, and 39%, over the age of 60.

That was always a risk, considering the film is a blend of two genres: Westerns, which skew older, and sci-fi.

Cowboys, which received a B CinemaScore, couldn’t have better pedigree. Stacey Snider and Steven Spielberg’s DreamWorks oversaw production and co-financed the $163 million pic with Universal and Ryan Kavanaugh’s Relativity Media. Brian Grazer and Ron Howard’s Imagine Entertainment also produced the film.

The film’s financial success will depend upon good legs and a top performance overseas, where it is rolling out slowly.

Smurfs cost $110 million to produce, and is the latest entry in the CGI/live-action market. The pic received an A- CinemaScore, and A among moviegoers under the age of 18

via Box Office Shocker: ‘Cowboys & Aliens’ gets Smurfed – The Hollywood Reporter.

More from B105

Best of the Web

Leave a Comment

It appears that you already have an account created within our VIP network of sites on . To keep your points and personal information safe, we need to verify that it's really you. To activate your account, please confirm your password. When you have confirmed your password, you will be able to log in through Facebook on both sites.

Forgot your password?

*Please note that your points, prizes and activities will not be shared between programs within our VIP network.

It appears that you already have an account on this site associated with . To connect your existing account with your Facebook account, just click on the account activation button below. You will maintain your existing profile and VIP program points. After you do this, you will be able to always log in to http://kkcb.com using your Facebook account.

*Please note that your points, prizes and activities will not be shared between programs within our VIP network.

Please fill out the information below to help us provide you a better experience.

Register on B105 TODAYS BEST COUNTRY quickly by logging in with your Facebook account. It's just as secure, and no password to remember!

Not a Member? Sign Up Here.

Sign up for an account to comment, share your thoughts, and earn points to get great prizes.

Register on B105 TODAYS BEST COUNTRY quickly by logging in with your Facebook account. It's just as secure, and no password to remember!